Northern Territory Government Newsroom

Increase in Domestic and International Visitors to the Centre

More visitors from Australia and overseas are making their way to Central Australia, staying longer and spending more, according to latest Tourism Research Australia (TRA) results.

Minister for Tourism and Culture, Lauren Moss said domestic visitors to Central Australia were up 14 per cent to 570,000 visitors.

“International visitation has also increased in Central Australia, up 5.8 per cent, totalling 204,000 international visitors to the Red Centre,” Minister Moss said.

“The latest figures from the TRA National Visitor Survey reveal in the year ending June 17, a total of 1.6 million domestic overnight visitors travelled to the NT, an increase of 4.4 per cent.

“Australians travelling to Alice Springs also spent more and stayed longer with visitor spend increasing by 3.5 per cent to $329 million and their number of nights increasing by 8.8 per cent to 1.3 million visitor nights.

“Short-term commercial accommodation occupancy rates in Alice Springs for year ending June 2017 also confirm this positive result, with average rates increasing 3 percentage points to 72 per cent on the previous year.

“International interest also continues to grow in the Lasseter region, which incorporates the iconic Uluru-Kata Tjuta National Park, as numbers increased by 9.3 per cent to 167 000.

“The Field of Light Uluru exhibit which features 50,000 slender stems crowned with frosted-glass spheres by Bruce Munro is driving a lot of online buzz since it opened in April 2016 with TripAdvisor currently citing over 700 comments from visitors around the world.

“Tourism is a major economic driver and employs thousands of Territorians. We came to government promising to work with the tourism sector to ensure that this vital industry continues to flourish, and these figures are encouraging and show we are on the right track to deliver on our promise.”

As reported earlier this month, there were more international visitors recorded across the Northern Territory, up 8.2 per cent to 302,000, a result of more visitors from non-traditional overseas markets including North America and Greater China.

To view the latest visitor data visit http://tourismnt.com.au/research

Media Contact: Trish Grimshaw 0428 458 466