29 Apr 2019
Minister for Tourism, Sport and Culture
Dale Wakefield, Member for Braitling
Megafauna Central in Alice Springs has extended its visitor offering with the launch of an exciting, new Augmented Reality (AR) experience and a new HoloLens headset experience.
By downloading the free, user-friendly Indigital AR Smartphone App locals and visitors can journey back to the late Miocene epoch and get up close to extinct megafauna that roamed Central Australia 8-million years ago.
The App will give users a unique experience as they wander around Todd Street Mall to discover the behaviour of a Dromaius arleyekweke, the dwarf emu, and to roam alongside Alcoota megafauna such as large marsupial herbivores called Plaisiodon.
This unique adventure also allows App users to walk amongst the Megafauna across many different Alice Springs sites including:
Megafauna Central’s innovative HoloLens headset will also be available in the Todd Mall and will give visitors a unique experience of mixed-reality. Allowing the visitor to move around and experience it as if they were truly present.
The Northern Territory Government has invested $250 000 into this project, which has been delivered by the Museum and Art Gallery of the Northern Territory.
The IndigitalAR App is available for download to smartphones.
Megafauna Central was opened in July last year as part of the revitalisation program for Alice Springs CBD, providing a boost to local jobs and the Central Australian tourism industry.
Quote from the Minister for Tourism, Sport and Culture Lauren Moss:
“I am incredibly excited to see this wonderful experience come to life with 6-million-year-old fossils from Central Australia on display in the one location for the first time that will provide an important boost to local jobs and the tourism industry.
“Megafauna Central is a new and unique tourism product to Alice Springs.
“I am very proud that ours will be the first Australian natural history museum to give visitors the unique experience of the “HoloLens, and the first public HoloLens based program in the Territory
“Since opening in July 2018, the centre has seen around 25,000 visitors, averaging 630 on a weekly basis and I expect this will continue to grow.”
Quote from Member for Braitling, Dale Wakefield:
“The inclusion of Augmented Reality to Megafauna Central will be a huge success for both visitors and locals, as it will deliver fascinating information about the late Miocene epoch in a fun and interactive way.
“Megafauna Central continues to deliver economic and social benefits for both visitors and locals, and has become an important attraction right in the middle of our CBD. As a Government, we will continue to invest in game-changing Alice Springs projects that will increase visitation, as well as deliver for locals.”
Media Contact: Trish Grimshaw 0401 119 242
21 Todd Street Mall Alice Springs
Open every day from 10am-4pm.