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Tourism Voucher Scheme Sees Strong Operator Uptake One Week Out

Office of the Chief Minister

With one week to go until Territorians can register and receive their $200 Territory Tourism voucher on 1 July, more than 4,000 bookable experiences or products are now available across the Territory for locals to get out and see their own backyard.

The Territory Labor Government’s $5.2 million tourism voucher scheme is encouraging Territorians to explore the Territory and support local tourism businesses until borders can safely re-open to interstate visitors on 17 July.

More than 26,000 vouchers worth $200 will be available from 1 July for Territorians aged 18 years and over to book a local tourism experience with a matched spend of their own money, generating an anticipated $10.4 million in visitor expenditure into the economy.

Since the Territory Voucher webpage went live on 11 June, 19,683 people have visited the webpage for more information.

Developed in partnership with Northern Territory Regional Tourism Organisations, Tourism Top End and Tourism Central Australia, the voucher can be spent with one of the four Visitor Information Centres (Darwin, Katherine, Alice Springs, Tennant Creek) on any bookable accommodation, tour, attraction or car hire either online, over the phone or in person.

From 1 July, you can register and redeem your Territory Tourism Voucher at www.territoryvoucher.nt.gov.au 
Once you download your voucher, your booking must be made within 30 days, with travel to be completed by 31 October 2020.

The voucher initiative will run adjacent to the local marketing campaign ‘Never have I ever…’ encouraging Territorians to book a local tourism experience, helping to keep NT businesses alive and protect local jobs.

To further drive interstate visitation from 17 July, the Territory Labor Government launched its domestic tourism campaign The Territory is the answer nationally on Sunday, to entice Australians to book their dream holiday to the Northern Territory.

The Territory Labor Government continues to support our tourism industry in its recovery from the coronavirus outbreak with the Territory Tourism voucher scheme, local and national marketing campaigns and our $2 million Immediate Tourism Resilience Plan.

Quotes from Minister for Tourism, Sport and Culture, Lauren Moss:

“It’s great to see our local tourism businesses gearing up for the Territory Tourism Voucher scheme and I look forward to seeing Territorians register and redeem their vouchers on Territory Day next week.

“Over this stunning season, I urge our residents to explore our backyard, buy local and back our local operators. You can book a fishing charter, a wildlife experience, scenic flight, glamping adventure, cultural tour or an overnight package with your $200 voucher and co-matched funding.

“We’re helping to protect as many jobs as possible through this intra-Territory campaign to promote visitation and regional dispersal and support our local tourism businesses.”

Media contact: Lisa Sennett 0436 929 858

 

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